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We were challenged with developing and driving digital ideas that would bring Kildare Village's brand proposition 'Destination Happy' to life online.

Kildare Village


Based around our target audience insight - loving to look and feel good – we created a series of engaging, product-focused content videos, all shared on Kildare Village's social channels, that would generate ‘feel good’ emotions and ultimately create the desire to visit the village.

Kildare Village

The Experience

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From The Isle Event

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We reached over 1.8 million people, equaling to 90% of our target market. 


Over 700,000 people engaged with the content with over 1.95 million actions such as comments, likes and reactions. 


The average cost per 10 second video was €0.05.